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TOP MOST SKILLS FOR DIGITAL MARKETERS IN THE COMING YEARS

Digital marketers need to be a combination of many skills such as a writer, an analyst, a finance guy, and a designer, basically a multi-faceted guy. ...

HOW TO CRAFT A GOOD MARKETING PLAN FOR YOUR BUSINESS

A start – up or well entrenched company, both need a well-crafted and thought-out marketing plan, based on ideas, analysis and observation. This is ...

WAYS TO BOOST YOUR SOCIAL MEDIA MARKETING TO BOOST YOUR BUSINESS

Social media marketing is an economical and effective form of marketing for companies, big and small. But without a proper plan and information, it ma...

SALESFORCE SALES CLOUD FOR NEXT GENERATION WITH MODERN TECHNOLOGIES

On 24th March 2021, Salesforce announced the launch of their next generation Sales cloud for a digital world. The cloud has 7 new features, some which...

EXPANDING COMPANIES AND THEIR TECHNOLOGY REPERTOIRE

Every company / business big or small, family run or corporate needs to have a repertoire of tech & digital tools by their side. These tools are enabl...

6 DESIGN ELEMENTS FOR DIGITAL MARKETING THAT DIGITAL MARKETER ALWAYS USE

Design is the key to attracting eyeballs and gain an audience. A good and well-designed social media post is your calling card. Let it be so good that...

BE SMART AND OUTSOURCE YOUR DIGITAL MARKETING FOR YOU SEO COMPLEX

Diya W, late 20s and a passionate home baker in Poona got into baking as she was fed up with her hotel marketing career and wanted to take up baking a...

CUSTOMER DELIGHT IS THE NEW MEASURABLES FOR THE COMPANIES

Everyone is running after happy customers. Happy customers = loyal customers = brand ambassadors. Who doesn’t want them?...

SALESFORCE INTEGRATION PATTERNS AND BEST PRACTICES FOR SALESFORCE USERS

In this blog post, we shall examine in brief the various Salesforce Integration Patterns. This is an important topic and source of much discussion in ...

CONTINOUS UPSKILLING & LEARNING IS A NEW WAY OF LIFESTYLE

With humility and the right attitude, upskilling and learning will be your closest companions on the journey of life. Embrace them with open arms....

THINGS YOU NEED TO KNOW BEFORE INTEGRATING SALESFORCE WITH ANYONE

Rajesh Verma runs a large pharmacy in South Delhi with certain tech tools, but he had heard about salesforce and the difference it could make to his b...

NEED OF RESKILLING FOR WOMEN TO REJOIN THE WORKFORCE

Meet Ms. Neeti Sardana, mid 40s, happy family person, and a former IT person. She had given up her flourishing career after her marriage and moved fro...

BENEFITS OF LEARNING TECHNOLOGY FOR SENIOR CITIZENS

Mrs. Ranita Ray of Delhi, in her early 70s and retired, embraced the advent of new technologies like ducks taking to the water. She onboarded herself ...

THE CLOUD AND ITS IMPORTANCE FOR BUSINESSES TO GROW FASTER

The 21st century is the age of fast moving technologies and digital changes. The breath taking speed at which tech is changing is leaving us gasping f...

SIMPLIFYING BUSINESS ANALYTICS VS MARKETING ANALYTICS

At the very outset before we dive into the blog, let’s get the definition of a few key terms clear. The famous Merriam Webmaster defines analysis as...

DECODING THE BIGGEST & UNEXPLAINED MYSTERY OF THE YEAR: WHO IS A CODLEON?

Codleo Consulting is a young and dynamic organisation. The same is reflected in the composition of its effervescent employees whose median...

HOW DIGITAL MARKETING WILL HELP YOU FUEL YOUR BUSINESS IN MODERN WAYS

Are you a small or medium sized business in Jaipur, Raipur or Lucknow? Do you wish to herald your presence and in turn, your business among a wider a...

HOW PERSONALISATION CAN HELP YOU WIN OVER THE CLIENTS

Do you know why people love going to neighbourhood stores (so called “kirana” or “mom and pop” stores) over the bigger and at times cheaper bi...

TOP KPIs TO HASTEN YOUR EDUCATION FOR TECHNOLOGY & SALES

If you are a business that deals with education-technology products and offerings, then this where you put aside everything and read this blog....

SALESFORCE UPDATE: REINTRODUCTION OF DATA RECOVERY SERVICE

Breaking news update from Salesforce.com. They have changed their stance and policy on retiring the data recovery service....

VARIOUS WAYS TO BECOME MORE PRODUCTIVE IN LESSER TIME

Everybody is in a rush to be more productive, and pack in more within 24 hours, despite having a plethora of time saving tools, techniques, and device...

HOW CAN YOU BECOME SUCCESSFUL IN SOCIAL MEDIA MARKETING

Social media marketing is a powerful tool for all brands to spread their messaging and appeal, with less financial investment as compared to tradition...

HOW TO SELECT THE BEST SALESFORCE CONSULTING PARTNER

Deployment of Salesforce in a business for the first time or revamping your engagement with the world’s number 1 CRM requires experience, expertise,...

WHY IS SALESFORCE IMPORTANT FOR UPSKILLING YOUR CAREER IN MANY WAYS

Salesforce is a SaaS based CRM platform. Software as a Service and is a cloud computing term that means services that are provided from a web browser ...

TOP EASIEST TIPS TO START YOUR DIGITAL MARKETING CAREER

Digital marketing as a career offers a plethora of posts for those who are willing to work hard, be creative, fluent in languages, and smart. With ev...

BENEFITS OF HIRING A SALESFORCE INTEGRATION SERVICES PARTNER

Integrating your existing systems and apps with Salesforce CRM needs an expert hand to guide the whole process from A to Z. This is in the best inter...

IMPLEMENTING NPSP IN EXISTING SALESFORCE EDITION IN PHASES

The Nonprofit Success Pack (NPSP) is the right tool for NGOs with out of the box capabilities and holistic insight into your relationships with variou...

SIGNIFICANCE OF SALESFORCE SUPPORT PARTNER IN SALESFORCE ABODE

Today world circles almost entirely around data. Any action taken or a thought expressed can be data. Your browsing history shows where your interests...

ADVANTAGE OF SALESFORCE EDUCATION CRM FOR HIGHER EDUCATION INSTITUTIONS

Built on the Salesforce platform, Salesforce Education Cloud is a CRM for colleges and provides a 360-degree view with digital-first engagements acros...

SALESFORCE LEAD OBJECTS & STUDENT RECRUITMENT FOR COLLEGES

Congrats to all educational universities around the world for realising the value of the Salesforce education cloud. The value that you see in the sal...

SALESFORCE HEDA: ROLE OF SALESFORCE CRM IN HIGHER EDUCATION

A Customer Relationship Management tool also fondly known as CRM is becoming a must – have tool for all businesses across India. ...

HOW CRM FOR HIGHER EDUACATION CAN SIMPLIFY YOUR UNIVERSITY

A CRM for colleges in an ally every university should have by their side. Such CRM for colleges makes the life of staff simpler when it comes to day t...

SALESFORCE EDUCATION CLOUD FOR SMARTER STUDENT RECRUITMENT

In the era of technology ruling the roost, CRM for education is becoming the norm in educational institutions. Helping in various aspects of ...

WHAT DO COLLEGES AND UNIVERSITIES USE CRM SYSTEM FOR?

Academies and centres of learning & excellence has realised the value of technology and a digital makeover. In the 21st century, tech tools & apps are...

ENROLLMENT & EFFICIENCY DRIVE INCREASE WITH THE SALESFORCE EDUCATION CLOUD

Education is a universal tool that is a true harbinger of change. It is the right and only weapon which can bring about changes in communities for the...

SIMPLE WAYS TO LOVE YOUR CURRENT JOB EVEN IF YOU DON'T LIKE IT AT THE MOMENT

How many of us are unhappy in our current professions and roles? How many of us are lucky to break away and dive into new careers & avenues? Well not ...

BEST PRACTICES FOR SALESFORCE END USERS TRAINING

In order for the training provided to companies and their employees to be a success, certain best practices must be kept in mind and adhered to during...

IMPORTANCE OF SALESFORCE CERTIFICATION IN CAREER GROWTH

Salesforce’s reach as the preferred CRM tool is increasing month by month. Under the dynamic leadership of its India head, Ms. Arundhati Bhattachary...

IMPORTANCE OF TRAINERS ROLE IN SALESFORCE ADOPTION BY THE USERS

Trainers or teachers are the mediums of success for all of us. Teachers in schools, professors in colleges, and trainers in courses impart their valua...

5 COMPELLING REASONS WHY SALESFORCE TRAINING IS IMPORTANT

Deploying Salesforce is not the end of your salesforce journey. It is the start of the process whereby employees of teams / departments need to be pro...

WAYS TO PASS SALESFORCE CERTIFIED ADMINISTRATOR EXAM

Are you looking for a career in the Salesforce universe or know someone who is? Then this blog is for you. Salesforce which is the world’s leading...

CLUBHOUSE AND ITS IMPORTANCE FOR MARKETING PURPOSES

2020 is the year of Covid-19 pandemic and Clubhouse. Clubhouse you say, which one? Weren’t they all locked down to spread the coronavirus you say? W...

HOW TO SOLVE PRODUCTIVITY & EFFICIENCY CHALLENGE IN SMALL TEAMS

Small teams are critical to the success of companies but are not without their share of challenges. In order for them to be agile lean and mean, issue...

CINQ EASY STEPS TO CREATE REPORTS AND DASHBOARDS IN SALESFORCE

Reports and dashboards are as important to the success of a company and its growth as good soil is to a crop harvest in bounty. Creating reports & das...

BEST PRACTICES FOR A SUCCESSFUL TRAINING STRATEGY FOR SALESFORCE

Adopting any new tech tool always face resistance from employees of an organisation. In order to ensure that its adoption goes as smoothly as possible...

6 SIMPLE STEPS TO ENSURE AND SUSTAIN TOP DATA QUALITY IN YOUR COMPANY

Data is everywhere. Our businesses would not exist if we did not have data. Seems farfetched? However, it is not as we can see from the above quotes o...

6 TIPS FOR USING INCENTIVES AND REWARDS TO BOOST ADOPTION

Have you just onboarded a new technology in your organisation? And is there resistance to the same from within the organisation? Are you at a loss on ...

WHY IS UPKSKILLING & RESKILLLING IMPORTANT FOR A PERSON

Covid19 or no covid, the world is upside down with companies shutting shop, people being laid off, and economies feeling the hard knock....

TOP REASONS FOR DIGITAL MARKETING BEING A POPULAR PROFESSION PART 2

We hope you enjoyed reading the first part of the blog series. Now let's deep dive into part 2 and get acquainted. So, if you are confused about your ...

TOP REASONS FOR DIGITAL MARKETING BEING A POPULAR PROFESSION part 1

Digital is the new buzzword. The world over companies is moving to digital marketing. Digital marketing as a career is one of the top new careers for...

WAYS TO BRING BACK SOCIAL CHIT CHATS AND VIDEO MEETS IN OFFICE

Social chit chat or small talk must be made part of the day’s meeting agenda, in the beginning or at the end of the session....

5 SIMPLE STEPS FOR CREATING A VIABLE & EFFECTIVE SEO STRATEGY

A well defined SEO may seem to have financially prohibitive, to begin with, however, it is much more economical per acquisition than other options suc...

IMPORTANCE OF SOCIAL MEDIA MARKETING EVERY SMEs SHOULD KNOW

Social media presence for small and medium-size companies is given, a mandate for progress. Without them, a company in this day and age is setting ...

TOP CRM TOOLS THAT SHOULD BE IN THE WISHLIST OF EVERY TYCOONS

Customers and their happiness are the reason why businesses exist and thrive. They are at the heart of every business of any nature & size, and one sh...

SMALL WAYS TO BE MORE EFFICIENT AND ORGANISED IN 2021

Its never too late for anything. This applies to all most all aspects of life such as getting a wardrobe makeover, beginning a fitness program, starti...

CHOOSING APPS FOR SMALL AND MEDIUM SECTOR ENTERPRISES (SMSEs)

Small and Medium sector companies are usually family or partnership based enterprises. They have their own set of challenges and issues...

HOLISTIC CUSTOMERS VIEW - KEY TO SUCCESSFUL CLIENT ENGAGEMENT

With data integrated, there is a unified view (360 degrees) of the customer lifecycle. Everyone has access to the same data and can work together. ...

WHAT IS DIGITAL TRANSFORMATION & WHY IT’S IMPORTANT FOR BUSINESSES

An important role in the digital transformation of a business is a reflection of the current state of affairs. An honest reflection can lead to strate...

DIFFERENT WAYS ARTIFICIAL INTELLIGENCE CAN EMPOWERS SALES TEAMS

Artificial intelligence (AI) is continuing its migration out of the research lab and into the world of business. AI walks side by side in this journey...

HOW TO BUILD A SUCCESSFUL CUSTOMER FOCUSED BUSINESS STRATEGY

A culture of customer focus is also fostered with regular training sessions or seminars organised by the company for its personnel....

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