WHAT ARE THE DIFFERENT SALESFORCE PARTNERSHIPS?

Publish date:

• 11th October, 2023

As most businesses now see value in investing in a customer relationship management tool as part of their business growth strategy, clarity on how to differentiate between the many partners in the market is important. Any business that is new to the Salesforce ecosystem needs an expert hand -Top Salesforce partners to ensure a smooth rollout. The employees require Top Salesforce partners to do that. Let us guide you today on making informed choices via our blog. Codleo is here as an information guide, a consulting firm as well as one of the Top Salesforce partners who deliver end-to-end business solutions for firms globally using customised tech stack.

The 2 types of Top Salesforce partners are:

1. System Integrator - A System Integrator is also known as a consulting partner. These are service experts who are familiar with Salesforce, inside and out. The system integrators carry out development, coding, configuration, customised & engaging training, and integration of Salesforce with other apps, tools, and systems. They work with businesses to help companies and their employees comprehend their business holistically and configure Salesforce as per the needs of the business. After the project is over, the system integrator ( or SI in brief ) provides training and/or managed services.

2. Independent Software Vendor - The other partners are known as Independent Software Vendors and are product companies. These partners are Salesforce experts who populate the Salesforce CRM with their services. These partners build ready–to–use apps and deploy them within the org. They provide functionalities + updates that are relevant for a business to succeed.

Salesforce has an established and elaborate grading system for their 1.5 lakh partners or so globally and here it is how it plays out:

Salesforce slots its partners such as Salesforce platinum partners worldwide on a tier system. These tier allocations are based on the delivery of successful projects, company innovation, and company growth.

• Base – These are the new members of the Salesforce family. They begin work with small firms implementing basic configurations. They tend to have smaller teams as they have just entered the fray.

• Cest – The next level is the Silver tier, based on a “target number of points”. A silver-level member works with small & medium size businesses and sometimes bigger firms.

• Ridge – Firms in this level are midsized and have achieved the minimum required level of partner points through growth, project delivery, and certifications.

• Summit – These Top Salesforce partners are multi-national with services to large and enterprise-level corporations, with a large deck of highly skilled employees and a sound operating structure. They enjoy a good reputation in the market. Earlier known as Salesforce platinum partners. This is where Codleo Consulting - Top Salesforce partner is currently, at the pinnacle of the grading system for the past 2 years.

It’s important for any business, big or small to be aware of different types and levels of Top Salesforce partners. Informed choices are best. It helps in making the right choice, the first choice.

Also Read: SALESFORCE LICENSED PARTNERS – THE LOW DOWN

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About the Author

RS Maan

Maan joined Salesforce Ecosystem in 2008 with entry of Salesforce in APAC region. He worked on many of the underlying Salesforce Products & it’s functionality, including Heroku, Chatbots, and Einstein before leading Codleo Consulting - Leading Partner of Salesforce.com & Salesforce.org. In his spare time, he immerses himself in travel, books and spirituality.