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How to Choose the Right Salesforce Licenses: A Complete Guide for SMBs
Did you know that nearly half of Salesforce users spend more money than necessary? It often happens because they choose the wrong licenses or fail to utilize their existing permits fully. Salesforce licenses may seem simple at first, but once you look closely at the different types and prices, it can become quite confusing.
If you get it wrong, you could pay too much or miss out on features that could help your business. That’s why this guide is here—to help you figure out how Salesforce licensing works, what kinds exist, and how to avoid common mistakes.
What Is a Salesforce License?
A Salesforce license grants a user access to specific Salesforce products and features. Think of it as a key that unlocks certain parts of the Salesforce platform, controlling what each user can view, edit, or interact with.
In any organization using Salesforce, every individual requires a license. These licenses determine the level of access and control each person has based on their role.
How Does the Salesforce Licensing Model Work?
When your company signs up for Salesforce, you need to purchase a license for every user who will use the platform. Different types of permits come with varying features and capabilities depending on the user's needs.
For example, a salesperson, a partner manager, and a custom app developer will each require different types of licenses to suit their specific responsibilities.
Besides that, we will help you:
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Calculate the actual cost of migrating to Salesforce, including any hidden fees.
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Selecting the right edition and licenses will lower your initial costs for Salesforce implementation. Analyze your business structure to simplify user system access.
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Make sure to use all licenses in your organization effectively and improve how you manage Salesforce licenses.
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Streamline the development process. You can cut Salesforce development costs by using the techniques we’ve learned and reducing technical debt.
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Reduce integration costs by choosing or creating the right tool to connect with your system.
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Lower the costs involved in developing and getting approval for your AppExchange app.
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Expand system functionality in the most cost-effective way and keep saving costs over time.
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With our virtual support and administration services, you can maximize your license usage with each new release and fully take advantage of Salesforce innovations.
Are you unsure about Salesforce license types, editions, or subscription costs? Do you need help understanding how Salesforce pricing works?
Get your free consultation today!
FAQ
A Salesforce license is a contract that outlines the features and services a user or organization can access within Salesforce. Licenses are necessary because they establish users' basic access and functions and help ensure that users follow Salesforce’s terms of service. This helps prevent legal and financial issues.
There are more than 100 types of Salesforce licenses, including standard user licenses, feature licenses, permission sets, usage-based licenses, and specialty licenses.
Internal Salesforce licenses are for your employees. They provide full access to the Salesforce platform, including CRM tools and internal data. External permits are meant for users outside your organization, like customers or partners. These licenses allow limited access to specific data and features through Experience Cloud sites for their interactions.
Experience Cloud licenses, previously called Salesforce Community licenses, are designed for external users like customers, partners, or vendors. These licenses allow them to access specific Salesforce data and features through branded portals, but their access is limited.
Standard CRM licenses, like Sales or Service Cloud, are for internal employees and provide full access to all Salesforce CRM features, such as leads, opportunities, reports, and dashboards. Community licenses are generally more affordable and designed for specific external collaboration situations. In contrast, standard CRM licenses are meant for internal business processes.