Marketing in the 21st century has adapted to the rapid changes that have come it’s way this century. Like with all areas of expertise, evolution is the key to survival. And in this century, it means being technologically savvy. A strong ally in the marketer’s camp is Salesforce Marketing Cloud. It is a gift from Salesforce Inc to marketing teams and personnel. It is the numerous uno tech digital platform. It is a platform for listening & engaging with leads & clients via different channels such as email, social media, the internet, and cellphone. Automate & manage every campaign, publish material, study results, and optimize in real-time.
We are experts in Salesforce Marketing Cloud and fuel your business’s growth by putting the zing back into your marketing department. Curate customized client journeys and deliver powerful relevant content at the most opportune time across devices & mediums with Codleo’s expertise and the robustness of the Salesforce Marketing Cloud. We leverage Salesforce Marketing Cloud automation and analytics capabilities to increase customer delight via demand generation. Our Salesforce Marketing Cloud consultants and specialists use the Marketing Cloud platform to assist clients to enhance their marketing potency, producing top-quality leads, and increasing their ROI.
We undertake Salesforce marketing cloud implementation, enabling businesses to comprehend their clients better, engage with them throughout their customer journey, and deliver customized client experiences via different channels. Make use of its best features and reinvent your business into a 21st-century digital marketing platform.
Our Salesforce Marketing Cloud implementation allows businesses to manage & respond to their customers’ requirements. It can be used for both B2B and B2C clients with customized solutions curated for every client as per their needs. Codleo will assist you in the curation of customized journeys for your audience.
Partner with Codleo as your Salesforce Marketing Cloud consultant to benefit from this platform's range of capabilities. We help you integrate your company's apps & tech tools with Salesforce Marketing Cloud to ensure that your digital campaigns are robust and deliver success at the end of the day.
Our Salesforce Marketing Cloud expertise ensures that you derive maximum “juice” out of this amazing tool. Let’s read about some of its pertinent features that have all of us so excited.
A journey builder is a great tool that has a wide-ranging palate of ingredients to curate customized, powerful, and impactful client journeys. Each client has a unique journey with your brand and the journey builder allows you to capitalize on it to your advantage.
Automation Studio allows you to create marketing automation & data management activities, and then sync them to a canvas to build multi-step automated workflows. The list of tasks that can be automated includes sending emails, importing files, file transfer, data extracting, SQL query, filtering, and script.
It is a feature that lets users curate emails, automation, and segments to target leads to convert them into paying clients while keeping the process code-free. Curate personalized & focused messages that keep customers & lead hooked to your brand.
Obtain an end-to-end view of each client by connecting Sales Cloud, Service Cloud, and Commerce Cloud with the Salesforce Marketing Cloud using Marketing Cloud Connect (MCC). The information stored in the Sales and Service Cloud aids the creation of focused & personalized marketing campaigns in the Marketing Cloud via Marketing Cloud Connect.
Salesforce Marketing Cloud is an intricate tool with many features & capabilities. Its setup and configuration need effort, and intensive training for users is needed to get user adoption and results.
Salesforce Marketing Cloud integrates easily with Salesforce products, like Sales Cloud and Service Cloud. However, integration with other third-party tools & systems may pose an issue that requires custom development work.
Leveraging the capabilities of Salesforce Marketing Cloud is subject to good quality & clean data. This is tough for companies that have fragmented, outdated, or inaccurate data parked in different systems/tools & in various departments.
Salesforce Marketing Cloud deals with valuable client information, so security is always a top priority. Companies need to keep their data secure and ensure that they follow all local data protection regulations, protocols, and laws.
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The Perfect Salesforce Partner
Specialists in Marketing Cloud
Vast experience and domain knowledge
Pocket-friendly pricing options
100% Salesforce certified   team
Specialists in Marketing Cloud
Vast experience and domain knowledge
Pocket-friendly pricing options
100% Salesforce certified team
Intellectual Property Rights rest with you
Collaborative and innovative
Salesforce Summit Tier   Partner
Training and support services
Intellectual Property Rights rest with you
Collaborative and innovative
Salesforce Summit Tier Partner
Training and support services
Grow every part of your company business with the complete Salesforce® suite of business applications. Monitor and manage everything from sales leads to support tickets, and from channel marketing to website analytics — all from any desktop or device.
Salesforce® Sales Cloud is a customer relationship management platform designed to support in both business-to-business (B2B) and business-to-customer (B2C) contexts. It enables businesses to grow, scale, and serve their customers better than ever before. With customizable features, top-notch security, in-depth reporting & analytics, and a mobile app that works as fast as you do, Sales Cloud is the World's #1 CRM.
Salesforce® Service Cloud is a customer service platform to help you get faster and reliable case resolution. It lets you deliver smarter service with a 360-degree view customer, resolve issues across any channel, and increase CSAT. It offers the most complete customer service platform with features and capabilities that include service console, omni-channel routing, social media customer service, self-service, live chat, and more.
Salesforce® Marketing Cloud is a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships & campaigns with customers. The Marketing Cloud incorporates integrated solutions for customer journey management, email, mobile, social media, web personalization, advertising, content creation, content management and data analysis.
An online community is a great platform to connect with customers, partners, and employees in a new and different way. Partner Relationship management: Grow and scale by connecting your channel partners to Salesforce® automation and Self-Service: Improve the customer experience by giving customers an online destination to access business data, process, content and experts B2B Commerce: Use the power of Salesforce® platform to create custom applications specific to your business.
Enable healthcare teams to collaborate seamlessly from a single point of engagement for all patient data. With intelligent technology, you’ll be able to maximise efficiency while delivering exceptional patient experiences. Connect to patients with a single engagement platform that helps them access the right services faster and drives higher satisfaction, all while reducing your operational costs.
EDA is a community-driven data architecture and set of best practices designed to configure Salesforce® out of the box for Higher Ed institutions. EDA makes it even easier for an institution of any size to become a Connected Campus and enables richer and dynamic, 1-to-1 engagement across the student journey.
Einstein Analytics allows you to explore all of your data quickly and easily by providing AI-powered advanced analytics, right in Salesforce®. It brings actionable insights to the business user.Create Analytics datasets and produce useful charts from those datasets. With Analytics charts, you can transform tables of data into beautiful and informative visuals that won't require your audience to do math in their heads.
Commerce Cloud is the world's leading B2C and B2B commerce solution. It is a multi-tenant, cloud-based commerce platform that empowers brands to create intelligent, unified buying experiences across all channels — mobile, social, web, and store. B2B Commerce empowers you to generate revenue faster, and scale easily as your brand grows. B2C Commerce solution provides a rich set of capabilities, including marketing, merchandising, content, promotions, customer service, fulfilment, and artificial intelligence.
Salesforce®.org empowers tens of thousands of nonprofits and educational institutions through technology, grants, and volunteering programs. Streamline fundraising processes and manage mission objectives in real time. Seamless volunteer management; NPSP empowers nonprofits with the ability to track all volunteer jobs, allow volunteers to sign up directly for shifts online and match volunteer skills to opportunities available.
Pardot provides a full solution that helps marketers create meaningful connections, generate more pipeline, and empower sales to close more deals. Build intelligent, data-driven programs that generate new leads and speed up your sales cycle - all while allowing customers to forge their own path to purchase.
Manufacturing Cloud, the newest industry-specific product from Salesforce®, delivers a new level of business visibility and collaboration between the sales and operations of a manufacturing company. This allows them to have a better view of their customers through new sales agreements and account-based forecasting solutions, providing visibility into their customer interactions and enabling them to generate more robust sales forecasts.
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Marketing Cloud Support
Our Salesforce Marketing Cloud Support services help you to decode the tool and leverage it for your marketing success. Onboarding a super useful tool like the Salesforce Marketing Cloud is only the start of the journey.
Our Salesforce Marketing Cloud Support team contacts our clients via phone or email to review and resolve the issue. They may use a web meeting to better understand an issue or find a solution.
After discussing the issues with the internal team, our support team decides whether engineering support is required or not. If there will be any requirement for a software engineer, it will be engaged immediately. Once the issue is resolved, our client will get an email, affirming that the issue is settled and mentioning closing the case.
FAQ
Salesforce Marketing Cloud is a marketing and analytics digital tool that automates the entire marketing lifecycle for marketing teams. It enables engaged and meaningful engagement with audiences to drive sales and build an army of loyal customers.
Marketing Cloud is the platform for delivering relevant, personalized journeys across channels and devices — enabling marketers to deliver the right message at the right time throughout all phases of the relationship. Marketing Cloud includes integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. Every imaginable customer interaction and engagement is covered, and guiding customers on their 1-to-1 journeys with your brand has never been easier or more effective.
If you wish to convert leads into paying customers, then revamping your marketing team with a state-of-the-art tech stack is the way to go. A marketing cloud is a comprehensive tool that empowers marketers to perform optimally and deliver results.
Some of the gains from Marketing Cloud include Data Management, workflow automation, pre-existing templates, personalized and meaningful customer journey, and holistic data analytics.
The fees of a marketing cloud partner will ultimately depend upon your business requirements and scope of work. Get in touch with us today for engagement/demo and discovery sessions.
Marketing Cloud delivers data and application functionality through the web, rather than having them reside on a user’s desktop/laptop/mobile device, hardware drive, or in what is otherwise known as on-premise solutions. As a result, IT departments no longer need to worry about buying and provisioning servers to hold company data and can instead focus on creating applications that help the business run faster. And they don’t have to worry about installing applications on every device for every user in a business. Instead, users with web access simply log on to an app to access, share, and collaborate on relevant data and business processes immediately.
Marketing Cloud has strategic partnerships with all of the major social networks, including Facebook, Twitter, LinkedIn, YouTube, Pinterest, and Google+.
Marketing Cloud is one of the select few Facebook Strategic Preferred Marketing Developers, where we gain early access to prelaunch product tests and sit on the PMD executive council.
Salesforce® is also the only company to be a charter member of both the Facebook Strategic Partner Program as well as Twitter’s Ads API program.
As a launch partner of Pinterest’s MarTech Developer Alpha, Marketing Cloud has access to the Pinterest Business Insights API, providing marketers with data to better understand their brands’ effectiveness on Pinterest.
Selected as a LinkedIn Sponsored Updates partner, Marketing Cloud enables marketers to efficiently manage multiple campaigns, target premium audiences at scale with LinkedIn’s unique demographic data, schedule Sponsored Updates, and track and optimise advertising campaign performance using rich reporting dashboards.
Marketing Cloud does more than capture data — it makes it actionable in real-time. This is made possible with Journey Builder, which enables marketers to plan, personalise, and optimise customer journeys across channels. Illustrate the customer journey, understand where customers are on their path, and automatically guide them to the next step by detecting triggers. Any change to an individual data record — such an app download — can elicit a pre-approved response, such as an in-app push message thanking the customer and providing tips for use.
Across marketing, sales, and service, Marketing Cloud focuses on the 1-to-1 customer journey through all connected devices on every channel. Connect interactions from anywhere, combining customer data and behaviors to create relevant communications that are delivered in real-time, on your customers’ terms.