About the Company

This healthcare organization specializes in providing therapy and support for children and families affected by Autism Spectrum Disorder (ASD). Focusing on delivering personalized care and improving patient outcomes, the organization faced challenges related to fragmented systems and inefficient processes that impacted the quality of care.

Challenges

• Fragmented Patient Data: Patient information was spread across multiple systems.

• Coordination Issues: Teams lacked seamless communication, affecting care delivery.

• Inefficient Activity Tracking: Real-time tracking of patient activities and progress was limited.

• Logistical Challenges: Delivering therapies to the right place at the right time was complex.

Solution

• 360-Degree Patient View with Salesforce & Pardot: Integrated patient data into Salesforce for a complete view, while Pardot automated patient communication, ensuring personalized follow-ups.

• Seamless Team Collaboration: A centralized platform enabled real-time coordination across therapists, coordinators, and support staff.

• Real-Time Activity Tracking: Salesforce tracked patient activities and engagement, enabling faster, more responsive care.

• Salesforce Maps for Location Tracking: Real-time location tracking optimized therapy delivery and scheduling.

• Aligned Teams on Lead Management: Salesforce and Pardot streamlined lead capture, nurturing, and patient intake.

Result

• 20% Improved Patient Satisfaction: Personalized care and timely communications boosted engagement.

• Increased Operational Efficiency: Real-time location tracking and streamlined scheduling reduced delays.

• Better Care Coordination: Teams collaborated seamlessly, ensuring faster response times and improved outcomes.

• Optimized Lead Management: The intake process was more efficient, resulting in higher conversion rates from leads to active patients.

Conclusion

The organization successfully transformed its operations with an integrated Salesforce solution, providing more efficient, personalized care and improving patient outcomes.