TIPS ON KEEPING CUSTOMERS BY YOUR SIDE

Publish date:

• 5th July, 2023

“The customer is not always right, but they are always the customer!” – Quote by Shep Hyken, a customer service and experience expert, and an award-winning keynote speaker.

A loyal customer is worth their weight in gold is what I feel and stand. It’s very hard in these tough competitive times to hold onto leads & clients. Companies need to put in their blood, soul, and tears to keep customers happy and loyal. If for some reason there has been a steady flow away from the business by customers, it’s time to get help. We as Best Salesforce Partners have assembled some helpful tips on strategies that can help you in this journey. Let’s read.

Below are some tips on keeping customers by your side as per Salesforce consulting partners:

1. Undertake client research. Obtain an understanding of your focus audience with client studies.  Obtain feedback via surveys, interviews, or group discussions to understand their requirements, preferences, and challenges. The information collated can be put to good use for revamping the client engagement strategy and syncing it with client expectations. It's always good to get out and interact with clients to understand the changes that have occurred revealing Salesforce consulting partners.

2. Split your audience/clients into segments. Divide the audience based on similar characteristics, demographics, or behavior. This segmentation enables personalised messaging and strategies for focused groups. By comprehending each segment’s specific requirements, companies can formulate customized approaches to make an impact.  Segmenting and even micro-segmenting pay dividends. No longer the cookie-cutter approach. No selling combs to bald men or baby products to single people.

3. Focused engagement campaigns with special deals. With segmenting of clients, the marketing team can curate spectacular deals, promotions, or special incentives to win back lost clients/leads. With customised & timely communication channels, like emails or retargeting advertisements, to reengage with lost clients, it’s imperative that they realise the value the business provides and is a solution provider. Contact Codleo - Salesforce Platinum Partner.

4. Be engaged with clients in different ways. If a business needs to be in the hearts & minds of clients, it needs 110% deep diving. Win them over with polls, giveaways, wit, humor, and memes state Salesforce consulting partners. Enhance the client engagement roadmap with interactive experiences that go beyond the mundane. Interactive experiences keep audiences engaged and hold their attention, leading to a superior engagement level.

5. Omnichannel approach. Be everywhere where your audiences are. It means a robust online presence on social media platforms confirms Top Salesforce Partners. It also means making your website and social media channels compatible with all devices such as tablets or cell phones. Play with channels to engage clients on where they are most often and comfortable.

6. Onboard a great CRM tool. A great CRM tool does wonder say Salesforce consulting partners. They are a game changer. And the best in the business is the world’s leading CRM tool – Salesforce, Inc.

Codleo as the leader of Salesforce Consulting Partners offers a wide range of services that keep your customers engaged, delighted and loyal. Want to know how? Call us for a discovery discussion.

Also Read: WANT TO KNOW HOW WEB VISITORS CONVERT TO CLIENTS?

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About the Author

RS Maan

Maan joined Salesforce Ecosystem in 2008 with entry of Salesforce in APAC region. He worked on many of the underlying Salesforce Products & it’s functionality, including Heroku, Chatbots, and Einstein before leading Codleo Consulting - Leading Partner of Salesforce.com & Salesforce.org. In his spare time, he immerses himself in travel, books and spirituality.