Publish date:

• 1st July, 2021

The two most popular CRM offerings in the world are Salesforce and ServiceNow, which are used in most businesses and are much sought after by owners of companies. Both are the top grade feature & service providers and differ from each other in certain aspects. This article speaks about the benefits which accrue when both tools are integrated via Salesforce integration services.

Salesforce is a cloud-based CRM system whose primary function is to engage and delight customers so that they remain with the business. Many cloud services have been launched by Salesforce that is in sync with the cell phone and Windows operating systems, some of the popular cloud offerings include Sales Cloud, Marketing Cloud, and Service Cloud. It is a premier CRM company in the world and is used by most big companies. ServiceNow CRM system provides IT asset management answers for businesses of all sizes and natures. Its popular and helpful services include asset management, compliance management, real-time prioritization, etc. The iPhone, web-based, and Android platforms are supported by this system.

The 21st century is the era of tech / digital tools.  Businesses need many applications to operate efficiently. Through the integration of both Salesforce and ServiceNow, a business may take benefit from both systems by linking of their information via Salesforce integration services.

The benefits of the integration via Salesforce integration services are:

Companies benefit by not switching between the two systems; logging into Salesforce and using the functionality of ServiceNow or vice versa. Thus, saving time and energy for the company and its employee's thanks to Salesforce integration services.

A company’s many processes can be handled on one platform via ServiceNow which comprises data collation, storage, and application development. Client communication is smooth as butter and client issues are resolved faster via Salesforce integration services.

ServiceNow and Salesforce integration ensure enhanced collaboration between departments by bringing down silos.  Information and insights are easily available to all relevant departments which allow for informed & quick case resolutions.

The integration provides a holistic update on client requests, priorities, and resolutions. It speeds up the resolution time and aids in monitoring the journey of a case/query/issue from the time it surfaces to its organic resolution.

For more information on the integration of these two tools via Salesforce integration services, give us a call or send an email. Reap the many benefits of syncing these two CRMs each with a different higher purpose & goals. Help yourself and your company by connecting your Salesforce CRM with ServiceNow.

Also, Codleo Consulting is a crest-level Salesforce partner that provides effective and reliable Salesforce Integration Services. Contact us today to ensure an easy ride with our seamless Salesforce integration services.

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About the Author

Arun Sharma

Arun Sharma, the Chief Operating Officer (COO), focuses on business expansion, product development, and strategic growth. His skills include project and account management, where he improves operations and boosts efficiency. With a growth-driven approach, he leads innovation and ensures projects are completed successfully. His strategic insights have been key to achieving steady results and building long-term client relationships.