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CRM TRENDS FOR 2022 AND BEYOND

Our blog series is a medium of keeping its band of loyal readers abreast of all developments in the field of CRM etc. In this blog, therefore we have ...

AI TO THE RESCUE OF ADVERTISING SALES

Artificial Intelligence is becoming integral to the enhanced working of companies, their departments, and their processes. Marketing departments are g...

METRICS TO MEASURE DIGITAL SALES EFFORTS

hen people ask me what’s the ROI of Social, I ask them… what’s the ROI of Trust, and what’s the ROI of Loyalty. The answer, when used to build...

GATHERING REQUIREMENTS FOR SALESFORCE PROJECTS

“You must always examine what’s working, evolve your ideas, and change the way you do things.” ― Quote by Marc Benioff...

WHAT DOES CODLEO CONSULTING DO?

What does Codleo Do? For those who are not sure about Codleo Consulting - we are a b2b information technology company and our purpose ...

MARKETING STRATEGIES FOR SMALL COMPANIES FOR 2022

“Integrated marketing offers opportunities to break through to consumers in new markets.” — Quote by Betsy Holdan, Senior Advisor, McKinsey & C...

INTEGRATION OF SALES CLOUD & GOOGLE ANALYTICS 360

In this blog, we will be going through the steps required to integrate Sales Cloud and Google Analytics 360. To begin with, lets recap the definition ...

HOW START UPS LAUNCH SOCIAL IMPACT JOURNEY

For the Entrepreneurial driven, launching a start-up in any domain is a very stressful and focussed activity. The last thing on the mind is that linki...

STRENGTHEN TIES BTW SALES & MARKETING VIA ALIGNMENT

Marketing and sales teams are two important parts of a well-oiled machinery. While each has their own unique skills, their main objective is the same...

TOP SAVVY MARKETING USES FOR AI

“Some people worry that artificial intelligence will make us feel inferior, but then, anybody in his right mind should have an inferiority complex e...

A GUIDE TO SALESFORCE IMPLEMENTATION

Though Salesforce is relatively a simple tool to use, its implementation and deployment by a company does require due processes to be followed....

DUMMIES GUIDE TO CRM TECHNOLOGY

Digital makeovers for companies are becoming a 'given' these days as they provide manifold advantages. No company can a...

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