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TOP TOOLS IN YOUR B2B TECH STACK

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The pandemic that ravaged the world since early 2020 may have slowed down in some parts of the world, but its learnings will remain with us. There is so much that we have as humans and as working professionals being taught by Covid 19. A few of these that come to my mind randomly are – remote work, hybrid model, zoom fatigue, tech tools, cloud computing, and AI. The lockdowns followed by job losses, remote working, and shuttering down of businesses had put planet Earth through one of its worst crises. As countries and economies recover, one thing became evident. The quicker the business evolved, the better for them. Evolution = tech savvy. The adoption of tech tools to become lean & mean forces is no longer an option, it’s a given. It’s just a matter of how much and when say the Best Salesforce Partners. The companies that stay away from the tech bandwagon are going to slip between the cracks quip the Best Salesforce Partners.  

To help companies decide which tech tools they must have in their kitty, we have compiled a suggestive list. It’s the Best Salesforce Partners thought process and may not match everyone’s, so here goes: 

CRM – A customer relationship management tool is a must-have according to Best Salesforce Partners. It ensures a company is connected and engaged consistently in its journey. It provides an opportunity to sell better, customer delight, and higher revenues. All customer-related departments are connected and serve efficiently. Mundane processes are automated, efficiency is up, and employee satisfaction is also better. Customizable CRMs that can be scaled and dynamic are the ones to be adopted. The leader of the pack in the world is Salesforce and for good reason. 

Social management tool – With so many social media channels blooming, it is essential that a tech tool where you can manage all platforms from one place is critical. This is where a software solution is at hand. Be it Facebook or instagram, LinkedIn or Snapchat, you don’t need to shuffle between all these disparate channels. Isn’t that great?  Such a convenience and a time saver. Get one today with the help of the Best Salesforce Partners

Marketing automation tool – Every company has a marketing team ( tiny, medium, or large ) and they all need to be digitally transformed.  Marketing automation tools like Salesforce marketing cloud is just what is needed in the tech stack. They ensure the work of marketers is streamlined and professionalized. Personalized campaigns that target macro segments are no longer an illusion. Woo audiences with slick work. Ask Best Salesforce Partners for details. 

Google Analytics – This tool is widely used and is very valuable. Justifiably so. It delivers deep & valuable insights into buyer personas as well as many optimization opportunities. It reveals where you are getting visitors, how did they come to know about you, which pages did they visit, and how long they spent on each page. The Best Salesforce Partners help you deploy this tool. 

Do you need help with your tech stack? Consult the Best Salesforce Partners for a discovery session today. Learn about what you need to succeed. 

About the Author

author
Nikhil Mathur

Nikhil Mathur is a Project Manager, 3x Certified Salesforce Consultant with almost 4 years of Salesforce and rich onsite experience from working with multiple offshore clients. Out of the office, he finds thrill in biking and adventure sports.

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