SALESFORCE: The Faster And Smarter Selling Tool

Publish date:

• 11th May, 2020

Tushar Kaushik and Dr. Praveen run a start-up in Hyderabad called “Organwash” making organic clothes-washing detergent, in a variety of fragrances and types (powder, liquid, and bar). They were in business for a few months when they realized their products were not getting traction in the competitive world of detergents. They knew they had a great product range, affordable for middle-class consumers, and a great team working together. Yet their sales were stagnant, and frustration was writ large on the foreheads of all.  This is when Salesforce & Salesforce implementation services provider entered their lives leading to a positive intervention with its magical powers. By adopting Salesforce as their CRM (Customer Relationship Management), they were able to make quick changes in their strategy and outreach thus seeing a slow & steady increase in sales in different parts of the city. Their products found a niche market and riding on the success in Hyderabad, they are now thinking big – a regional expansion. All thanks to Salesforce say Salesforce implementation services providers. 

How is Salesforce a quicker and smarter selling tool? 

• Its built-in automation features reduce the need for manual data entry.

• All relevant information /data is stored in one location and easily accessed.

• It brings to the fore the hottest leads say Salesforce implementation services providers. 

• Identifies up-sell and cross-sell opportunities as per Salesforce implementation services providers. 

• It has provisions for personalized quotes and contracts.

• It allows the usage of intelligence and productivity tools at each stage. 

• Get visibility into sales forecasts and team performance 

How does it benefit the sales team in a company as it did the team at Organwash?

• It allows them the freedom to access /update data from anywhere, anytime using any device such as mobile phones 

• Get quick access to reports and dashboards 

• The team can sync email and calendar with the CRM 

• Identify and solve gaps in the sales process 

• Use B2B marketing automation to surface the hottest leads, faster 

It connects the marketing and sales team to increase pipeline growth by: 

• Automates the nurturing process  

• Predict future sales and identify gaps in the pipeline 

• Add prospects to marketing-approved campaigns for higher conversion of the leads 

As you can see from the above, Salesforce is a great enabler in the process of selling products and services. It helps increase sales by removing silos (a reference to various teams or departments who are working without being in tandem or in sync), increasing productivity of all resources, reducing costs, streamlining processes, and much more. Implemented by Salesforce implementation services providers like Codleo. 

This is why companies of all sizes are harnessing the power of Salesforce across the world to confirm Salesforce implementation services providers. The biggest MNCs in Europe to small-scale industries in Chhattisgarh are using it as their preferred quicker and smarter selling tool revealing Salesforce implementation services providers. 

Isn’t it time you connected your business to Salesforce to deliver a superior customer experience and engagement allowing for a wider reach, repeat customers, increased revenues, and a fatter bottom line? Let’s get the ball rolling in implementing Salesforce CRM with its various benefits for your business today. Reach out to us for a smooth Salesforce journey as a premier Salesforce implementation services provider. 

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About the Author

RS Maan

Maan joined Salesforce Ecosystem in 2008 with entry of Salesforce in APAC region. He worked on many of the underlying Salesforce Products & it’s functionality, including Heroku, Chatbots, and Einstein before leading Codleo Consulting - Leading Partner of Salesforce.com & Salesforce.org. In his spare time, he immerses himself in travel, books and spirituality.