ADVANTAGE OF SALESFORCE EDUCATION CRM FOR HIGHER EDUCATION INSTITUTIONS

Publish date:

• 8th March, 2021

“The only constant in the technology industry is change.” – Quote by Marc Benioff, Chairman, and CEO of Salesforce 

Built on the Salesforce platform and implemented by a Salesforce consulting services provider, Salesforce Education Cloud is a CRM for colleges and provides a 360-degree view with digital-first engagements across the full student lifecycle. Universities and others can curate personal experiences and witness an increase in enrolment by over 10%. Power recruitment and admissions, advancement, and operations departments to help students from anywhere with a unified CRM for education, made especially for higher education.   

Salesforce Education Cloud automates tasks, simplifies work processes, and streamlines all activities to enable the recruiting department of the university to be in a command position. They can engage with prospects subtly and not feel as if they are being pressured to join a student.  As the prospective students embark on the enrolment journey, you may monitor and track subsequent tasks so that everyone knows who needs to be nurtured and which prospect stands where on the journey with you.   A good Salesforce consulting service provider is invaluable. 

The many advantages of Salesforce Education CRM, thanks to Salesforce consulting services, are:  

• Track leads (potential students) and target them.  Messaging to leads becomes relevant and personalised thus holding their attention.  The chances of converting leads into students get more real.  Salesforce consulting services are ideal for those who wish to transform their institutions. 

• Lead segmentation. CRM for education allows for leads to be segmented as per their source of origin as well as other well-defined metrics. This information allows for better analysis and marketing. This  is as per feedback from a Salesforce consulting services provider. 

• All data is one centralised place, easy to use and access to all. No more silos says Codleo, a Salesforce consulting services firm.  Everyone gets to see a unified view of the entire student cycle. Clarity enables better decision-making, and so on.  

• Follow-ups.  A CRM for education has the option of setting reminders that pop up or in email format, to enable the concerned person to do follow-ups and so on. The recruitment/counseling team gets timely reminders for all prospective clients. Isn’t that great says Mr. Maan, Salesforce consulting services provider. 

• The education CRM software aids in monitoring the tasks related to student counseling, and courses with their fee structure. The CRM for colleges keeps the data handy for easy usage in the future. Call us today for Salesforce consulting services.  

• Increased ROI. Thanks to the CRM for colleges, productivity and efficiency go up, as a result, the company gets more ROI on its investment. Savings on overhead costs, etc. all add up, and as the recruitment of students is higher, the finances of the institutions are better than before.  

• It enables better engagement with all stakeholders, such as alumni, students, donors, well-wishers, staff, and so on. Consistent and clear messaging helps the institution in more than one way. Everyone is respected, valued, and engaged as often as required. 

As a Salesforce consulting services provider, we are specialists in the education domain, with leading lights partnering with us. Contact us for Salesforce consulting services. 

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About the Author

Arun Sharma

Arun Sharma, the Chief Operating Officer (COO), focuses on business expansion, product development, and strategic growth. His skills include project and account management, where he improves operations and boosts efficiency. With a growth-driven approach, he leads innovation and ensures projects are completed successfully. His strategic insights have been key to achieving steady results and building long-term client relationships.